Posts Tagged @DarshanaN
Posted by Darshana V. Nadkarni, Ph.D. in Big Data -Cloud -IoT-Software -Mobile -Entrepreneurship, Biotech - Medical Device - Life Science - Healthcare on April 16, 2014
Life Science Industry gearing up for Innovation: Code-a-thon (Health Technology Forum), TiEcon, EPPIC event
Code-a-thons are fun and also highly productive live events that bring together developers, designers, innovators and entrepreneurs, brimming with new and exciting ideas on applications and tools for any given problem. Health Technology Forum in San Francisco was formed with a mission to improve healthcare through technology. In 2013, HTF organized a very successful code-a-thon that focused on serving the needs of the underserved populations. This year again, HTF has organized a code-a-thon to precede (by about a week to 10 days) its annual conference focused around the theme of Pathways to Sustainable Health, on May 20, at Parc 55, Wyndham Hotel, SF. Additionally, HTF has proposed a series of events to follow the weekend code-a-thon challenge, including a unique second phase to enable the winning team to be placed on-site at one or more safety-net hospitals.
So how do code-a-thons help spur innovation? These short and focused events often result in the rapid development of breakthrough concepts and working prototype applications. Code-a-thons highlight a problem in need of a solution. This spotlighting of the problem, with clarity around its challenges and opportunities, helps the problem to remain the primary focus of innovation, and not the technology. This is a good mental discipline for enthusiastic bright innovators who tend to fall in love with their own idea, and often fail to pay heed to the needs of the market. The ideas and technologies that come out of code-a-thons often lead to creation of actual products that can be deployed in the marketplace. Further, if these innovators would receive coaching from stakeholders within the hospital centers then it is inevitable that the positive impact will be enormous and immediate, in creating new innovative solutions, for sustainable healthcare. Few can argue that our healthcare system needs an overhaul, and something that will greatly impact the transformation in the healthcare system is the impact that Big Data will have. For instance, Big Data can help empower patients to be in charge of their own health. From providing access to their medical records, to enabling continuous health monitoring, it will help inform and empower patients to be proactive managers of their own health. Similarly, mounds of clinical and epidemiological data can lead to greater insights in diagnosis and therapeutics of various diseases. The requirements of this particular code-a-thon will be centered around developing and designing the prototype of an app that supports the collection and communication of health care data about key diseases and behaviors. Please stay tuned for more information, and sign up for the code-a-thon and for the annual conference at www.healthtechnologyforum.com and follow them on twitter @healthtechforum. You can follow me on twitter @DarshanaN.
Additionally, mark your calendar for 2 other interesting life science events.
May 16, 17 is #TiEcon 2014, the largest entrepreneurship conference, at Santa Clara Convention Center, CA. The Healthcare Track on Day 2 will feature panels on exciting topics like “Harnessing Healthcare Data”, “Engaging Patients of the Future”, “Where the VCs are Investing in Healthcare” and more. Register by May 1, for www.tiecon.org through the link http://tinyurl.com/kr2hkcw as my guest and enter promo code tievalue to get $100 off.
May, 6 EPPIC event – EPPIC frequently spotlights success stories of local entrepreneurs and on My 6 at Cubberley in Palo Alto, will host Dr. Sarvajna Dwivedi, Founder of Pearl Therapeutics which was acquired last year, by Astra Zeneca for $1.15 B. Register at www.eppicglobal.org.
http://www.bio2devicegroup.org is a group that meets every Tuesday, in Sunnyvale and hosts speakers on a wide range of healthcare topics. Pre-registration required for “Second Tuesday of the month meetings” and all other meetings are free and open for walk-ins. For information on any of these events, feel free to send me an email at wd_darshana at hotmail dot com.
Posted by Darshana V. Nadkarni, Ph.D. in Biotech - Medical Device - Life Science - Healthcare on April 14, 2014
Dr. Mark Borsody, Founder and Chief Medical Officer at Nervive Inc, spoke about stroke healthcare, at www.bio2devicegroup.org event.
Stroke has been a #1 cause of severe disability, #2 cause of death in the world (responsible for more than 5 million deaths, each year), and it is 4th leading cause of death in the US. About 800,000 people in the US have stroke, each year. One American dies from stroke, about every 4 minutes. In fact, stroke is responsible for putting the biggest healthcare burden, worldwide and the burden is likely to increase in the foreseeable future, said Dr. Borsody. Stroke results from “plumbing problem”, in the brain. Ischemic stroke is caused by blockage of a blood vessel due to reasons like thrombosis or arterial embolism. Hemorrhagic stroke is caused by bleeding of blood vessels of the brain, either directly into the brain or into the surrounding brain tissue.
While treatment options for hemorrhagic stroke are limited, current treatment options for ischemic stroke include intravenous “clot busting” through tissue plasminogen activator (tPA) or through endovascular catheter devices for blood clot retrieval. Worldwide, an estimated 180,000 tPA treatments are done every year and 22,000 clot retrieval treatments are done.
Honing in on the major problem, Dr. Borsody discussed why do so few patients with stroke receive timely treatment. Timely intervention is the key for treatment of stroke. Like all cells in the body, neurons and other brain cells require oxygen and glucose delivered through the blood in order to function and survive. A few minutes of oxygen deprivation can kill millions of neurons. Additionally, stroke can provoke inflammation, swelling (edema), and other processes that can continue the damage for hours or days after the initial attack. However, often treatment of stroke within 60 minutes is very rare due to the time required for patient transportation and in-hospital evaluation. Effective treatment for stroke can be simple, but it needs to be immediate. So how come there aren’t many innovations to bring the treatment to the patient, even to buy them some time?
Nervive’s Vital Flow Stimulator is a simple device that is aimed at targeting the facial nerve behind the middle ear. The objective is to control the cerebral arteries through the facial nerve, which regulates the function of the arteries. It is comprised of 3-4 cm coil placed over the ear. Magnetic fields readily penetrate any tissue and creates electrical currents in neural tissues, leading to axonal and soma depolarization. Early indications are that it is effective in treating ischemic stroke and it is safe in ischemic and hemorrhagic stroke. This device is moreover, simple enough to use without any special training. Vital Flow complements other therapies and bring exponential benefits of rapid treatments. The device will be inexpensive, portable, and extremely easy to transport in the ambulance. The treatment can be administered within a few minutes. Animal studies show increased blood flow after facial nerve stimulation and improvement in several measures after stroke.
Ending his talk, Dr. Borsody said, Nervive has a strong IP position, the technology is targeting a market with huge potential, and it is substantiated by preclinical and clinical science. They are starting fund raising for series A round. To emerge from the dark ages of stroke healthcare, we need some disruptive, out of box (out of hospital) thinking, said Dr Borsody.
Mark your calendars for following events……..
May, 6 – EPPIC will host Dr. Sarvajna Dwivedi, Founder, Pearl Therapeutics that was acquired by Astra Zeneca for $1.15B, last year. Register at http://www.eppicglobal.org, @EPPIC_GLOBAL
May 16, 17 – #TiEcon 2014 will feature Healthcare Track to showcase and discuss new innovative technologies in Life Science and healthcare industries, @TiEcon
May, 2014 – Healthcare Code-a-thon will be hosted by http://www.healthtechnologyforum.com @HealthTechForum
May 20, 2014 – “Pathways to Sustainable Health” conference hosted by http://www.healthtechnologyforum.com
You can follow me on Twitter at @DarshanaN
Every Tuesday exciting speaker – http://www.bio2devicegroup.org
This blog is part ii of series or 3 blogs. In part I, focused on “When NOT to Write A Blog” – http://bit.ly/13MqJFh. In this part II, I will focus on When to write a blog and what you gain from blogging, and in part III I will focus on “How to Market A Blog” and will be posting it in few days.
Top 10 reasons, you must start blogging.
No. 10 – You have ongoingly information to share that will resolve a pain point for consumers/ buyers/ sellers etc.
If you are knowledgeable about some technical aspects that could help people make better decisions for the products they want to buy, or regarding food choices, regarding their health etc. then you should blog. If you have technical information that can help people solve their technical challenges and you are able to demonstrate that effectively with step by step directions then you should blog. Similarly, if you have information about cars, cameras and more that can help people and you can clearly write about it then please consider writing a blog.
No. 9 – You absolutely cannot help yourself.
If your need for self-expression is so strong, you absolutely need to share, then you should become a blogger because this is an easiest medium to share your perspectives. For instance, one day early in the morning, I had put on some music and was dancing, rather vigorously and I bashed into my living room wall, and broke my toe. The pain was immediate and intense. I sat down and then crawled to my desk and with the support stood up and sat on the chair. Then I was thinking if I should call a friend, yell to wake up my daughter, hobble to get ice and through it all the humor of how it happened struck me. Instantly, I though of a poem http://bit.ly/XOemzn and I had to write it and post it on the blog. The urge to write and share a poem became stronger than the impending need to alleviate the pain and stop the swelling that was fast ballooning. You may not be world’s best writer, but if you must share then blog is the best medium J and you can ignore everything else said in part 1 about When NOT to write a blog.
No. 8 – Your urge to share your perspectives is consistent and frequent.
Sometimes, you see a wonderful movie and you want to share how absolutely delightful the movie was or you visit a gorgeous site and you want to share with others and tell them that they must visit the site and that may make you feel that you need to blog about it. For instance, I had to share about #lifeofpi – http://bit.ly/XizQZL or #BhaagMilkhaBhaag – http://bit.ly/1cUwG4o . However, if this only happened once in a while, then blog may not be the best medium. Or, you might be delighted but you may express it lamely in writing then writing may not be the best channel. But for the most part, if you are yearning to share your experience, then you should consider writing a blog.
No. 7 – Your access to materials worth sharing is frequent.
For instance, if you love to write movie reviews and want to blogg about it then you should be watching a lot of movies. If you want to write book reviews on your blog then you should be reading a lot of books; if you want to write about technology, then should be constantly accessing/ researching newer technologies and so on. I attend a lot of conferences and talks and write previews of upcoming talks or reviews of the events and talks at www.bio2devicegroup.org, www.eppicglobal.org, www.jpmorgan.com, www.tiecon.org and so on. I also love live theater and write a lot of play reviews and attend shows at www.theatreworks.org, www.cltc.org, www.sjrep.com, www.shadyshakes.org, www.naatak.org, www.thestage.org and so on. You might focus exclusively on sharing your own perspectives but share them with creativity and originality.
No. 6 – You are not targeting your friends to be your primary blog audience.
You have to target more broadly, outside of the circle of your friends. Even if you are a great blogger, all your friends will not have the same interests as you do. Although, your good friends will read, comment, give feedback, and will encourage you, so do share with your friends, but without pestering them, where they feel compelled to read your blog. I am forever indebted to my friends for bringing so much joy in my life that enables me to create a space for writing and here is my gratitude blog – http://bit.ly/ZaXuYj .
No. 5 – You have plans to market your blog.
I will write more on this in the last segment on how to market your blog. But remember that writing a blog is not like writing a diary. You want people to read and take interest in what you have to say. And only way people can do that is if they have access to what you have to say. As I have already said earlier, targeting your friends solely as your blog audience, is not a good strategy for long term health and vitality of your blog. (By the way, if you wish to follow me, my twitter handle is @DarshanaN and tweet the links to all my blogs).
No. 4 – You are actively accessing/ researching wide range of information.
One engaging discussion about some political topic and a perspective you want to share, may not make a good reason for starting a blog. Yes, people do that sometimes. But good blogs with wide viewership, come from bloggers who are doing wider research and share perspectives with more depth and value. For instance, I felt strongly about the declining status of education in the US and finally I put in time to do some research, before I wrote the blog – http://bit.ly/AwLq7G . You must enjoy reading and hearing different perspectives to be able to share your own thoughts effectively and authentically.
No. 3 – You are religious about not compromising on content and quality.
You can compromise on frequency but never on content. If you provide sloppy content, wrong facts, or poor quality material then eventually your readership will diminish and disappear. To keep up frequency, you can invite guest bloggers who can provide equally good content, as you.
No. 2 – You are not obsessive about privacy
Privacy violations are scary in the digital age. And we all need to take appropriate steps to protect our privacy. However, as I said earlier, if you want to reach a broader audience for your blog then you have to allow them a way to reach you. You need to decide the channel and the boundaries that work for you to manage your more visible public profile.
No. 1 – You want to focus on intentional living and self-development
It is my belief that blog writing gives clarity in thinking and brings greater intentionality and purposefulness to life. My writing has enabled me to pursue my disparate love for theater and for conferences on new technologies. I read books with greater focus, listen to speakers without ever falling asleep, and see little rhymes in life’s adversities and challenges. Writing a blog has helped me to prioritize my lifestyle, cut down activities that suck a great deal of time and bring little pleasure, and has enabled me to create more time, with minimal lifestyle. I credit my blog writing for enabling me to have a wonderfully engaged life, as an emptynester. I am generally a happy person but writing makes me happier. It is at once a social activity and yet a private activity. It helps you to retreat from people for some personal meditation space and it helps you to more meaningfully engage with the world.
So now go ahead and start your blog, give it a go, and in next part I will discuss how you can market it.